At Honest Real Estate, our story starts—and continues—with one word: honesty.

Founded by experienced Broker Ed Rogers, Honest Real Estate was built on a simple belief: the real estate industry needs more transparency, more integrity, and more agents who truly put people first. After years of navigating the highs and lows of the market, Ed saw an opportunity to create a brokerage that did things differently. One where agents are empowered to grow, clients are educated—not sold—and collaboration is the standard, not the exception.

We serve Pennsylvania, New Jersey, and Delaware with one clear mission: to guide people through their real estate journeys with clarity and confidence. Whether you're buying your first home, selling a property, or investing in your future, we’re here to make the process smoother—and more honest—every step of the way.

But we don’t just sell homes. We build careers. Honest Real Estate is a place where agents grow through mentorship, real-world experience, and lead-generating systems that actually work. From round-robin lead sharing to shadowing opportunities and in-office seminars, we’ve created a culture of support that helps our team—and their clients—thrive.

Our story isn’t just about us. It’s about you. The buyer nervous about their first offer. The seller unsure of where to start. The agent ready to take their career to the next level. Whoever you are, whatever your goals—this is where your honest real estate story begins.